Which of the following was NOT one of the methods Tesco used to beat Wal-mart?

Which of the following was NOT one of the methods Tesco used to beat Wal-mart?


Identified socio-economic groups of people likely to leave Tesco and targeted those customers

Identified which items customers who were likely to leave Tesco mostly bought

Avoided use of club cards which Tesco learned created confusion for customers

Undercut Wal-mart on specific item prices to lower incentives for customers to switch



Answer: 




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